Super Bowl facts and figures

KICKOFF: 3:30 p.m.

SITE: 72,000 seat University of Phoenix Stadium

AT STAKE: The winning team receives the NFL’s Vince Lombardi Trophy, named in memory of the former Green Bay Packers coach, the winning coach of the first two Super Bowls. The trophy is made by high-end jeweler Tiffany & Co and stands almost 22 inches tall and weighs 107 ounces (3 kilograms). It is worth more than $25,000.

PLAYERS’ SHARE: Winning team gets $97,000 per player; losing team gets $49,000 per player.

ECONOMIC IMPACT: Spending in the United States on Super Bowl-related merchandise, apparel and snacks is expected to reach $14.3 billion, or an average of $77.88 per consumer. The game is forecast to have an economic impact of $500 million with an additional 100,000 visitors to Arizona, according to the host committee.

TV: The championship game will be broadcast live in more than 170 countries and territories and in more than 25 languages, including nine from University of Phoenix Stadium: Mandarin Chinese, Danish, English, French, German, Hungarian, Japanese, Portuguese and Spanish. … Al Michaels and Cris Collinsworth will announce the game from the booth, and Michele Tafoya will be the sideline reporter. … NBC, the official broadcaster, is charging advertisers an estimated $4.5 million for 30-second spots. … Last year’s Super Bowl, in which the Seattle Seahawks defeated the Denver Broncos, was the most-watched single TV program ever in the U.S, averaging an estimated 111.5 million viewers.

FOOD/DRINK: Super Bowl Sunday is the second-largest day for consumption of food and drink for Americans, behind Thanksgiving Day. Dips and spreads are the top choice of food, followed by chicken wings, popcorn and pizza. Americans will consume an estimated 325.5 million gallons of beer on the day.

ENTERTAINMENT: Some of the world’s best-known entertainers have performed at the Super Bowl, including Michael Jackson, Madonna, U2 and Paul McCartney. This year’s pregame national anthem will be performed by singer-actress Idina Menzel, and pop singer Katy Perry will headline the halftime show.

TICKETS: Tickets for the inaugural Super Bowl in 1967 were sold for $6, but the price increases have outpaced inflation, and face value for tickets this year range from $800 to $1,900. On the secondary market, the cheapest ticket to be found Thursday cost $8,070, more than double the price over the past two years.

REUTERS