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Spurlock directs ‘Greatest Movie’

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May 19, 2011 - 1:02 am
 

The movie: "The Greatest Movie Ever Sold"

When: Opening Friday at Village Square

Cast: J.J. Abrams, Peter Berg, Noam Chomsky, Ralph Nader, Quentin Tarantino, Morgan Spurlock

Director: Morgan Spurlock

The story: A documentary about branding, advertising and product placement .

The buzz: Spurlock, who brought you "Super Size Me," strikes again with a satirical look at the role product placement plays in life. Spurlock put his money where his mouth is, searching for sponsors willing to underwrite his $1.5 million budget in exchange for blatant on-screen promotion. (That explains why this movie's full title is "POM Wonderful Presents: The Greatest Movie Ever Sold.")

THE LATEST
Lin-Manuel Miranda arrives at the premiere of "Mufasa: The Lion King" on Monday, Dec. ...
Star turn led Lin-Manuel Miranda away from ‘safe path’
By C.L. Gaber Special / RJ

“Once you know what’s right for you, then you have everything,” says Miranda, whose latest project was penning tracks for “Mufasa: The Lion King.”

Jennifer Hudson performs during the iHeartRadio Music Awards, Monday, April 1, 2024, at the Dol ...
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RJ

Singer Jennifer Hudson, Christmas movies and dancer Derek Hough lead this week’s entertainment lineup in Las Vegas.