99 Words About … The publicity windfall from ‘Hell’s Kitchen’
Reality TV has done more to boost local tourism than a dozen Prince Harry visits.
The latest example, “Hell’s Kitchen” (8 p.m. Tuesday, KVVU-TV, Channel 5), offers the winner a job at Gordon Ramsay Pub & Grill at Caesars Palace.
First, though, all 20 contestants present signature dishes so Ramsay can curse and spit them out in front of a Vegas audience.
The wide-eyed chefs gape at the wonders of the Strip and, hilariously, bear hug Celine Dion.
“Even the air smelled good,” one contestant marvels. “Like, they must manufacture delicious-smelling air.”
You can’t buy publicity that ridiculously earnest.
— CHRISTOPHER LAWRENCE
