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Life is Beautiful transforms downtown Las Vegas into music mecca — PHOTOS

To transform downtown Las Vegas into this weekend’s music mecca, Life is Beautiful organizers are busy preparing for nearly 200,000 people over three days.

The festival gets underway Friday afternoon, but in reality the party already has started.

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1st look inside new downtown bar from chef James Trees

The latest project from the owner of Esther’s Kitchen features cocktail and snack pairings, nods to street art and a determination to make happy hour cool again.