Professional Bull Riders

Professional Bull Riders Inc. taps new CEO

Sean Gleason at the 2010 PBR World Finals in Las Vegas. (Matt Breneman/bullstockmedia.com)

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By ALAN SNEL LAS VEGAS REVIEW-JOURNAL

June 29, 2015 - 10:24 am

Professional Bull Riders Inc., which stages two annual bull riding events in Las Vegas, has appointed a new CEO as it transitions under its new owner, WME-IMG.

Former COO Sean Gleason has been promoted to CEO, while former CEO Jim Haworth becomes chairman and will focus on global initiatives. Gleason served as COO for more than 15 years of the 23-year-old bull riding organization, while Haworth joined PBR as CEO in 2011. WME-IMG bought Professional Bull Riders in May.

PBR, based in Pueblo, Colo., held the Last Cowboy Standing bull riding event last month and plans to hold its annual flagship Las Vegas event, the World Finals, at Thomas & Mack Center in October.

PBR has a live-event audience of more than 3 million fans and holds international tours in Australia, Brazil, Canada and Mexico.

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New bull-riding series to crown team champion at T-Mobile

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After determining its world champion in Las Vegas for nearly three decades, the PBR is excited about holding its Team Series playoffs at T-Mobile Arena.

LVCVA to consider sponsorship agreement for new bull-riding event

By Richard N. Velotta / RJ

December 10, 2021 - 7:12 am

A new team event by the Professional Bull Riders may get a five-year, $6.4 million sponsorship deal from the LVCVA when its board of directors meets Tuesday.

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PBR to launch team competition in 2022

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Officials confirm PBR World Finals heading to Texas

By Mick Akers / RJ

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Las Vegas is losing one of rodeo’s marquee events with the Professional Bull Riders World Finals heading to Fort Worth, Texas beginning next year, officials confirmed Tuesday.

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